Hello, I am Gregory Kennedy

My career path looks suspiciously like someone playing career bingo with San Francisco tech startups. I've been the marketing brain at companies with names that sound impressive at dinner parties (InMobi, AdRoll, Sojern) and others that got acquired before anyone could pronounce them correctly.

After spending two decades convincing people to click on things, I created Wib Your SaaS because I'm tired of seeing smart people burn endless cash on bad marketing that kills promising ideas.

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I am a former award-winning creative director and a 3x head of marketing with over 20 years of experience leading global marketing for Silicon Valley tech companies.

The back story:

Steve Jobs single-handedly changed my life. I worked on my first Macintosh 128 in school when I was 11. I went to Macintosh computer camp in the summer between 7th and 8th grade. Even though it was free, I was the only nerd who wanted to.

Fast forward to my late teens, and at my first graphic design internship, I got a reputation as the Mac guy. I was the only one in the entire firm who knew desktop publishing. Fun times.

My graphic design business took off when I could finally afford to buy my own Mac, designing flyers for NY clubs in the ‘90s.

I coded a website on a Mac in 1997, and it was featured in a book listing the top 100 design websites in the world. This experience led to my hiring by a top design firm, where I worked on websites for notable clients such as MoMA and Tiffany & Co.

I moved to SF in 2004. I got a degree in marketing from U.C. Berkeley, had a startup that was acquired, worked for a unicorn, and continue to work with early-stage founders and bleeding-edge startups, which remains my passion.

In 2024, I moved to Seattle and now drink more coffee than ever. ☕ ☕ ☕